Mastercard Panels is a self-service analytics platform which enables banks to gain insight into consumer behaviour based on data from the Mastercard payments network. It provides a wide range of information – such as drivers for consumers to use a particular card more (e.g. airline miles, retail points, no annual fee, etc.) and detailed profile of high spenders – and use them to strategically win over their competitors’ cardholders.
Mastercard Benchmarking Insights enables Mastercard to conduct surveys among banks in a particular market. On completion of responses, Mastercard produce anonymised reports showing a bank’s performance against industry benchmarks across a number of key performance indicators (KPIs).
Both platforms provide its users the insights necessary for informed decision making and allow them to slice and dice data from KPI down to its various metrics for more granular analyses.